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Social Media Marketing Executive At ATL Global Business – APPLY NOW

  • Job TypeFull Time
  • QualificationBA/BSc/HND
  • Experience
  • LocationNairobi
  • Job FieldMedia / Advertising / Branding 

Job Ref# 24-25/06 

About the Opportunity

  • We are seeking an innovative and passionate Social Media Marketing Executive who will create content, monitor & analyze performance, and engage with users across multiple platforms to establish a strong-footed digital presence for our sports division in Kenya and East Africa.

Specific responsibility/day-to-day activities

  • To oversee the sports division marketing strategy, leverage social media to drive revenue, manage the brand’s online reputation, and monitor customer sentiment across social channels.
  • To be creative and produce witty and engaging content for the organization’s social media pages.
  • To research and analyze social media trends, including social media ad revenue, and web visitor data.
  • To produce predictive reports, weekly and monthly analytical reports on the social media landscape and performance of the handles
  • Maintain professional language with all online guests through all phases of online interaction
  • Escalate conflicts, profanity, negative and insidious online engagements
  • Provide informative and timely feedback
  • Development and creation of financial reporting per social media platform/ handle
  • Generation of analytical and financial reports
  • To continually look at creative ideas and review products offered to clients, suggesting innovative solutions where necessary
  • To build and retain relationships with clients & keep abreast of industry trends
  • Commitment to and building relationships within our clients sport division – preferred partners.
  • Ensure that the best rates possible are negotiated and secured.

Minimum requirements

  • Bachelor’s degree in Communication, Marketing, or a related field from a reputable institution of higher learning.
  • Prover work experience as a Social Media Analyst, Social Media Strategist, Social Media Executive, or a similar position in the Tourism industry preferably in a sports marketing setup.
  • Demonstrate the ability to understand social media engagement metrics, KPI and their algorithm changes.
  • Excellent knowledge of research requirements for social media strategy.
  • Sound knowledge of social media scheduling platforms such as Hootsuite, Buffer, and others.
  • Strong oral skills combined with outstanding proofreading and editing skills.
  • Ability to work for long periods as and when required.
  • Excellent ability to manage multiple projects and prioritize them while exhibiting strong organizational and time management skills.
  • An outstanding brand awareness experience will be preferred.
  • A keen eye for details with a great passion for sports.
  • Continuously developing their product knowledge and be committed to offering the customer the best possible experience

Method of Application

We invite eligible candidates to apply for the position. Please send your application, including a cover letter and an updated CV/Work Profile demonstrating your suitability for the role to atlglobalbusiness@gmail.com and copy (cc) hr@senseofafrica.co.ke. Application should reach us on or before 8th November 2024. 

Kindly ensure that the email subject includes the position title and vacancy number. Applications lacking the vacancy number will result in automatic disqualification.

Only shortlisted candidates will be contacted.

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