- Job TypeFull Time
- QualificationBA/BSc/HND
- Experience
- LocationNairobi
- Job FieldMedia / Advertising / Branding , Sales / Marketing / Retail / Business Development
Position Overview
We are seeking dynamic and results-driven Social Media Sales Specialists to join our team. The ideal candidates will have a strong background in social media marketing and sales, with a passion for AI technology. This role is critical in building our brand presence, engaging with our target audience, and driving sales through social media platforms.
Key Responsibilities
Social Media Strategy
- Develop and execute comprehensive social media strategies to promote our AI products.
- Align social media efforts with overall marketing and business goals.
Content Creation and Management
- Create engaging and shareable content (text, images, videos) showcasing the capabilities of our AI tools.
- Manage social media accounts across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube).
Sales and Customer Engagement
- Implement effective social media sales strategies to convert followers into customers.
- Engage with potential and existing customers to answer inquiries, provide support, and nurture leads.
Advertising and Campaigns
- Plan and execute targeted social media advertising campaigns to drive traffic and sales.
- Manage ad budgets, perform A/B testing, and optimize ads for maximum ROI.
Analytics and Reporting
- Monitor social media performance using analytics tools and generate reports on key metrics.
- Use data to make informed decisions and adjust strategies for continuous improvement.
Collaboration and Partnerships
- Build and maintain relationships with influencers, partners, and industry professionals.
- Collaborate with internal teams (marketing, product development) to ensure cohesive brand messaging.
Qualifications
Experience
- Proven experience in social media marketing and sales, preferably in the tech or AI industry.
- Demonstrated success in developing and executing social media campaigns that drive sales.
Skills
- Proficiency in social media platforms and tools.
- Strong content creation skills, including graphic design and video editing.
- Excellent written and verbal communication skills.
- Analytical skills to interpret data and make data-driven decisions.
- Familiarity with SEO, SEM, and CRM tools.
Technical Knowledge
- Basic understanding of AI technologies and their applications.
- Ability to communicate complex technical concepts to a non-technical audience.
Personal Attributes
- Creative thinker with a strategic mindset.
- Self-motivated and goal-oriented.
- Adaptable and quick to learn new tools and trends.
- Strong interpersonal skills and ability to work collaboratively.
Method of Application
Interested candidates are invited to submit their
- Resume
- Cover letter
- Examples of previous social media campaigns or content
- Social Media Handles/Usernames
to jobs@snippet.africa by 1st June 2024.
Please include “Social Media Sales Specialist Application” in the subject line.